One Business Attribute that’s Simply Inexcusable to Lack

If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting! Most of us have been in a situation where we’ve worked for a business, either big or small, that simply felt like it was going nowhere. Entrepreneurs listen up, if you’re going to woo potential partners, investors or employees, and ...

There’s more to launching an app business, than kissing ass 5

I swear, if I hear one more entrepreneur pitch me their so-called app startup without doing their homework first, things might get messy. Here’s the deal, some of the best, and not to mention most lucrative app businesses out there are making a killing simply because they get it. There’s so much more to launching ...

Put Your App to Work with Killer Cross Promotion Tools

It’s no secret by now. When it comes to mobile app marketing, your greatest weapon is another app. The tried and tested method of app cross promotion is without a doubt the most effective marketing channel you’ll ever have. That’s not to say that you shouldn’t engage in social media marketing, PR, blogger outreach, email lists and ...

Here’s What These 3 Top Mobile App Publishers Got Right

There’s a lot more to a successful, long term marketing strategy than simply throwing small mountains of money at it. Of course, burst campaigns, cross promotions and first impressions are all important and should be used with the right timing, but there’s a great deal to be learned from strategies used by top publishers. Tap ...